Brand & Lifestyle Marketing
“Effective messaging, maximum brand interaction, memorable experiences and award-winning event concepts are the reasons why major local and international corporations have trusted us to handle their most significant occasions”
Our team offers an integrated combination of traditional PR knowledge, digital media expertise, imaginative thinking and a network of important media connections. We develop and execute strategic campaigns that help companies build strong, lasting relationships with consumers and enhance loyalty for their brands. We are exploring every opportunity to promote our clients’ product, advocate their cause and raise their profile moved by innovation, enthusiasm and creativity.
For us in V+O, Lifestyle management goes beyond the logistics of a meeting, a party, or a conference. Events are a highly effective communication medium for the promotion of a client’s message and the creation of moments where the audience interacts directly with a brand. Physical, mental and emotional interaction with the target audiences are the cornerstones of every successful event.
We are experts at brand consumer campaigns and we offer fully integrated event management services in key sectors. Our highly skilled Brand and Lifestyle Management team has a vast experience in conceptualizing, developing and materializing award-winning event concepts. Effective messaging, maximum brand interaction, memorable experiences and optimum media coverage are the reasons why major local and international corporations have trusted V+O to handle their most significant occasions.
Our awarded events include the opening of Public’s flagship store in Athens’ Syntagma Square, the organization of a huge celebration in three cities simultaneously on the occasion of the World Fertility Day that attracted over 3000 people, the launch of Alfa Romeo MiTo in Greece and the opening of the Kiehl’s store in the upscale Kolonaki neighborhood of Athens. Event clients have also supported over the years Alfa Romeo, the Fiat Group, Philip Morris, Praktiker, Bosch, L’Oreal and Nova.