Sustainability

“We help our clients build engagement on social issues and create a more vibrant and sustainable future, by bringing big ideas to life and inspiring supporters to take action”

As sustainability becomes of greater significance in the daily corporate agenda, it is increasingly being integrated into corporate level strategic planning. Management nowadays needs to balance increased regulation, protecting the brand and ensuring stable supply chains with seeking opportunity for enhanced performance and using the sustainability agenda for strategic advantage.

 

Sustainability strategy can be a major challenge for an organization. It drives innovation and employee engagement, it satisfies consumers and attracts and retains top talent; it demonstrates compliance and leads to market differentiation - all key ingredients for long-term growth and profitability.

 

Consumers and media want to know how does an organization operate, how are products made and at what social and environmental cost. They no longer want to be viewed as just “consumers,” but as citizens; they want to engage with brands and organizations to address social and environmental issues.  They expect corporations to redefine their commitment and responsibilities as corporate citizens themselves.

 

We have put a lot of thought over the years in strategic planning and consulting on all CSR and corporate sustainability  issues, including the environment, business ethics and values, local communities, social and humanitarian support, etc. To thrive in this new environment companies need advice on stakeholder alignment and relationship management. Our team knows how to build and implement value adding CSR activities that have an engaging and lasting effect on stakeholders. 

 

Our daily cooperation with clients, such as the Hellenic Federation of Enterprises (SEV) for the development of its Council for Sustainable Development, Coca-Cola Hellenic, the Mytilineos Group and others, have enabled us to experience first-hand the intricacies of corporate sustainability in today’s complex environment.

 

We aim at moving beyond the traditional PR framework of CSR by designing and implementing strategic platforms and tailor-made programs that are substantial, impactful, fully integrated in the overall business strategy and add value for all parties involved. Whether we work with a corporate or a nonprofit client, our focus is on demonstrating social impact through engaging storytelling, creative content and innovative executed communications campaigns.

 

In the past decades, we have developed and successfully carried out a great number of assorted and award-winning corporate sustainability projects for clients operating across multiple and diverse industries.